I deliver both group training on WordPress for business networks and one to one WordPress training onsite for individual businesses. The training is tailored to the needs of the customer, who might be starting from the very beginning or perhaps already have a live website that they want to improve.
|#||Made up Name||Description||The Problem in more detail||The Solution|
|1||Martin – the complete web novice||Apologies to Martin for any negative connotations but I do meet several startup promoters every year who have no real web experience. They can send an email, browse the internet, are active on Facebook on a personal basis, but have never been involved in adding content to any website.||They now need a website for their business that is extremely cost effective. Wants to be able to update as often as he needs to.||Getting Irish Business Online Programme
…. Get a free .com URL of your choice (subject to availability), free hosting for one year, and learn how to create and update your site as part of a one day workshop.
|2||Josephine – wants to start a personal blog||Josephine is passionate about baking. She has a full time job but dreams of setting up her own business. She has broadband at home for the kids and her partner recently bought her a laptop.||She would like to test the water by starting a blog so that she can show off her creations – and if a few people contact her with orders, that would be a bonus.|| WordPress Programme to set up a WordPress.com blog
…. Josephine will have a lovely blog with a website address of her choosing (completely for free) in the following format www. Yummycakesbyjosephine.wordpress.com . The reason I picked this address is that Josephine would have the option in a few years to buy the yummycakesbyjosephine.com web address and transfer her blog to that address and build out a full website.Also suggested to set up a Facebook Business Page.
|3||Kevin Daly’s Craft Butcher – wants to add blog to business site||Kevin (fictitious) runs an award winning butcher shop in a busy town. He recently attended a Management Development programme delivered by the Local Enterprise Board and thought about how to grow the business.||Kevin’s business website was set up a few years ago. He likes the site but feels that a blog would add greatly to the ability to promote special offers and easily add pictures. He would also like a secure way to allow people to provide feedback.||WordPress Programme to set up a WordPress.org blog
… You can ‘bolt on’ a blog to your website.
|4||Central Taxis Ltd – want to create a new website to showcase their new brand||This could be a completely new business or an existing player in the market that wants to freshen up their website and take greater control. The business is investing offline in building up name recognition||They want an impressive website to support the new look. They also want to use ‘Google’ to drive visitors to the website.||WordPress Programme to set up a WordPress.org website that includes a blog
… A business may want to acquire a new website address or keep the one that you already own. All these issues are generally resolved with our help before attending the training programme.
|5||Golden Leaf Garden Centre – owner has learned basics of WordPress but feels she needs more training||An established business where the son is now getting involved with the business and wants to invest resources (time) in the website.||Not sure what they want but knows from looking at competition that it can and should be better.||Book a couple of hours one to one training on-site with Donncha. The first step will be to figure out appropriate objectives for the website and audit the current design and function – a short report can be provided with some ideas on features (and plugins) that can be added from an online marketing perspective. A tailored and flexible programme and schedule can be agreed.|
|6||Top Performers Recruitment Ltd – staff training on updating website and blogs||A blue chip professional services company with a large reputable client base||The person who updated ‘Top Performers’ website has handed in their notice. The company has decided to upskill 4 or 5 people on how to update the website which has been built using a WordPress.org theme. They would like each of these people to be able to update the blog and use their own names.||Attend a WordPress Programme A website will have one nominated or authorized administrator. It can then add a number of other people and give privileges in terms of ability to update the website. I write for Tweak Your Biz. I am a ‘User’ on their site. This means that I can create a post or article in my own name. But it has to be approved by a Site Editor before it is published. One of the reasons for this is that the site is responsible for image copyright. As such they select all images displayed on the website.|
The above examples are fictitious (any resemblence to any real organisations is entirely unintentional) but the solutions are real as the scenarios could be real. I would be delighted to talk to you about how we can help your business.